THE SEO WIRE

SEO News, Trends, and Expert Takes - All in One Wire

Friday, May 29, 2026
Vol. II, No. 149
www.theseowire.com
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BREAKING: Preferred Sources Expand, Gmail Brand Lift, Pichai On AI Overviews

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Today's Latest News

Preferred Sources Expand, Gmail Brand Lift, Pichai On AI Overviews

Google brings Preferred Sources into AI Overviews and AI Mode, iPullRank measures Gmail's pull .....

Search News Buzz Video Recap: Google May Core Update Status, Buying AI Brand Mentions, Preferred Sources In AI Responses, Google Ads, Local & Legal

This week in search, we gave a status update on the Google May 2026 core update. Google strongly war.....

May 29, 2026
seroundtable.com
New: Google Ads Prospects Mode

Google Ads has expanded New Customer Acquisition with a new feature called Prospect Mode. Prospect m.....

May 29, 2026
seroundtable.com
Google: Search Quality Raters Guidelines Not A Guide For Search Rankings

John Mueller from Google said that the Google Search Quality Raters guidelines are not a guide for s.....

May 29, 2026
seroundtable.com
Google 1st Order Price Labels On Shopping Ads (Again)

Over a year ago, we saw Google testing a "First order" label on shopping ads within search.....

May 29, 2026
seroundtable.com
Google Discover Publisher Profile Pages Tests Short URLs

Google is testing short URLs with @handles for the Google Discover publisher profile pages. Instead .....

May 29, 2026
seroundtable.com
Bing Tests New Sitelinks On Ads

Microsoft Bing is testing a new style of sitelinks for the search ads. These sitelinks differ in tha.....

May 29, 2026
seroundtable.com
How to do an SEO competitor analysis [+ template]

Learn how to do an SEO competitor analysis. Get insights to outrank your competitors in Google and A.....

May 29, 2026
semrush.com
Daily Search Forum Recap: May 29, 2026

Here is a recap of what happened in the search forums today...

May 29, 2026
seroundtable.com
Google AI Overview Data Looks Different For Commercial Queries

AI Overview tracking can tell very different stories depending on the prompts, query types, and mark.....

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Earlier News

Is Performance Max Actually Better Than Running Separate Campaigns? – Ask A PPC

See when Performance Max drives better efficiency and when separate campaigns offer necessary contro.....

Build a blog that drives real results

This ultimate guide covers all the important aspects of blogging. Find out how to set up a successfu.....

May 28, 2026
yoast.com
WordPress Market Share Declines For Six Months In A Row

WordPress is losing market share for six months in a row as competing platforms hold steady or grow .....

The AI Sameness Trap Is Quietly Eroding Your SEO Competitive Advantage

Machines writing for machines is a race to the bottom. Here's how to reintroduce human thinking.....

New: Track your brand visibility in Claude with Yoast AI Brand Insights

Yoast AI Brand Insights, part of the Yoast SEO AI+ plan now lets you scan how your brand appears in .....

May 28, 2026
yoast.com
Google AI Mode & AI Overviews Add Preferred Sources & New Carousel

Google is officially rolling out preferred source labels within AI Mode and AI Overviews and adding .....

May 28, 2026
seroundtable.com
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